The wellness market in the U.S. is growing at around 10% annually, now valued at $480 billion—a massive opportunity that spans holistic health, nutrition, and mental link

The functional beverages space (think AG1, Prebiotic Cola) is booming, expected to grow from $149.75B in 2024 to $248.5B by 2030.Vogue Business link

Health & wellness franchises are expanding rapidly as consumers prioritize self-care, fitness, and holistic health solutions. link

The supplements industry, especially women’s health supplements, is on track—projected to hit $21.3B by 2027.

Growth Drivers

10% annual growth U.S., $480B market, functional beverage boom

What’s Hot

Functional nutrition, wellness routines, franchise formats

In the franchise world, personal services, including salons, fitness, childcare, and pet care, are predicted to grow by 4.3% in 2025, ahead of retail food at 3.5% link

More broadly, the franchise sector is estimated to grow 2.4% in 2025, generating 210,000 jobs and driving a total output north of $936B.

Growth Drivers

4.3% personal services growth; $936B franchise output

What’s Hot

Fitness studios, nutrition clinics, retail services

Hottest among trending startup sectors in 2025:

AI and Healthtech are topping the charts in funding and growth.

Life sciences (biotech, precision medicine, diagnostics) is projected to grow from $88B in 2024 to $239B by 2033. link

The biotechnology global market is robust—currently valued at about $1.74 trillion, with projected robust expansion through

Growth Drivers

$1.74T biotech market; life sciences tripling by 2033

What’s Hot

Biotech, precision medicine, AI-driven health innovations